Overview
- The seven-year contract, valued at $7.7 billion, shifts U.S. rights for all UFC programming to Paramount+ with select simulcasts on CBS from 2026.
- Paramount+ subscribers will access every UFC event at no extra cost, marking the end of the U.S. pay-per-view model.
- TKO Group’s shares rose nearly 8% following the announcement, while Paramount’s stock declined about 2.4%.
- Paramount has signaled plans to pursue UFC rights outside the United States as those markets become available.
- Negotiations are ongoing over fighter compensation tied to former PPV buy rates, broadcast scheduling and logistics for a planned July 4, 2026 White House event.