Overview
- Paramount confirmed the permanent shutdown of MTV Music, MTV 80s, MTV 90s, Club MTV and MTV Live, with some markets also losing MTV Hits, MTV 00s and NickMusic.
- Closures were observed across the UK, Ireland, France, Germany, Austria, Poland, Hungary, Australia, Brazil and Mexico, while some U.S. music outlets remain on air.
- The flagship MTV channel continues in many regions with programming centered on reality series and general entertainment rather than 24/7 music videos.
- The company cited audience shifts to platforms such as YouTube and TikTok along with post‑merger cost optimization following the Paramount–Skydance deal.
- Pay‑TV guides displayed on‑screen closure messages, channels signed off with symbolic videos like The Buggles’ Video Killed the Radio Star and NSYNC’s Bye Bye Bye, and the MTV brand pivots to digital platforms and flagship events including the VMAs and EMAs.