Overview
- Paramount Global and Comcast have extended their distribution partnership through a new multi-year agreement.
- The deal guarantees Comcast's Xfinity platforms will continue to carry popular Paramount channels like CBS, BET, Comedy Central, MTV, and Nickelodeon.
- Comcast subscribers will maintain access to Paramount's streaming services, including Paramount+, Pluto TV, and BET+.
- A key addition to the agreement allows Comcast to offer Paramount+ with Showtime, the premium streaming tier, to qualifying Xfinity customers.
- This renewal reflects a broader industry trend of integrating streaming services into cable distribution agreements.