Overview

• Janhvi Kapoor said her character is written as half Tamilian and half Malayali, noting she is not Malayali and was drawn to the film’s South Indian setting.
• Malayali creators have criticized the portrayal, with singer Pavithra Menon reporting her critique video was removed by Instagram after a third‑party copyright claim.
• Sidharth Malhotra and Janhvi toured Delhi for promotions, sharing a chole bhature stop and a prayer visit to Gurdwara Bangla Sahib that Maddock Films posted, after earlier sampling basket chaat in Lucknow.
• A neo‑sari gown in Madras checks worn by Janhvi for promotions drew mixed reactions after fashion blogger Diet Sabya shared the look.
• The campaign added a new single, Sunn Mere Yaar Ve, composed by Sachin‑Jigar with vocals by Aditya Rikhari, featuring Sidharth in the video.