Overview

• Prime Video unveiled a "Pickleball Season in Phulera" photoshoot on July 4, showcasing Jitendra Kumar, Neena Gupta, Sanvikaa, Chandan Roy, Faisal Malik, Durgesh Kumar and Ashok Pathak in vintage-chic athletic wear on a pickleball court.
• The campaign follows a fan-vote initiative that generated over 6.5 million votes and prompted Prime Video to move up Season 4’s premiere to June 24.
• Season 4 centers on a heated panchayat election in Phulera between incumbent Manju Devi and challenger Kranti Devi, who adopt lauki and pressure cooker symbols respectively.
• Critics have offered mixed assessments of Season 4, citing its narrow focus on the election and sluggish pacing.
• After wrapping Season 4 on June 26, the original creative team and ensemble cast have already begun production on Season 5.