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Paltrow Says She’s Misunderstood, Defends Goop in New Podcast Interview

Her podcast remarks challenge her caricature, detailing Goop’s affluent customer base.

Overview

  • Gwyneth Paltrow said on an August 28 teaser for The Cutting Room Floor podcast that “no one will understand me until I’m dead.”
  • She described being reduced to an “avatar” or easy trope and said she is working on letting go of the urge to correct misperceptions.
  • Paltrow said Instagram dismantled old celebrity mystique and admitted that engaging on social platforms feels uncomfortable for her as an introvert, even as she sees their marketing value.
  • She outlined Goop’s typical shopper as over 40, college educated, largely coastal, and wealthy, acknowledged that some prices are out of reach, and noted distinct reader and higher‑income shopper cohorts.
  • Paltrow rejected claims that Goop courts gimmicks, pointing to topics she says moved from fringe to mainstream, as renewed coverage continues to revisit the brand’s past controversies and workplace critiques.