Particle.news
Download on the App Store

PalmeirasFlamengo Final in Lima Projected to Generate About $70 Million

Peru targets Brazilian fans with a tailored promotion to extend stays.

Overview

  • Conmebol sources cited by RPP estimate a $70.7 million impact for the Nov. 29 match at Estadio Monumental in Ate, with $37.5 million in hotels, $15 million in per diems, $13.5 million in transport and shopping, and $4.7 million tied to services and stadium legacy.
  • Peru’s trade and tourism ministry separately projects roughly $75 million in activity driven by about 50,000 foreign visitors.
  • Mincetur forecasts an average spend of $1,000 per visitor and stays of three to four nights, with demand concentrating in three‑star hotels and short‑term rentals.
  • Mincetur and PROMPERÚ are rolling out the Brazil‑focused “Vívelo en Perú” effort with digital content, Fan Zone activations, Marca Perú pushes, and promotion of attractions across all 25 regions.
  • Media in Brazil report Flamengo has chartered five planes to carry about 700 people, including players, staff, relatives, and guests, underscoring early travel demand.