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Pakistan’s YouTube Scene Tops 1,000 Million-Subscriber Channels as Global Viewership Surges

Google says the surge is creating sustainable businesses that provide jobs.

Overview

  • More than 95,000 Pakistani channels now exceed 10,000 subscribers, over 13,000 have topped 100,000, and upwards of 1,000 have crossed 1 million.
  • Over 60% of total watch time for Pakistani content comes from viewers outside the country, underscoring broad international reach.
  • Google’s Farhan Qureshi says creators are crafting stories that resonate across continents, redefining what it means to be global content producers.
  • Platform officials highlight growing economic impact as creators turn audiences into viable businesses that generate employment and contribute to the digital economy.
  • Output spans dramas, food and travel, podcasts, education, tech, fashion, automotive and sports, with reports noting rising long-form viewing on connected TVs.