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Paige Bueckers Takes Equity in Chris Paul’s Good Eat’n, Co-Launches Ragerz Snack

Bueckers becomes an equity partner in Paul’s Good Eat’n, marking a first for a WNBA player in an NBA athlete’s brand.

Overview

  • Ragerz debuts as a rolled tortilla-style chip in Chili Lime and Sweet Chili Crunch, co-developed with Bueckers pushing for a spicy profile.
  • Good Eat’n touts organic ingredients with no artificial flavors or dyes such as Red 40, aiming for bold taste with cleaner labels.
  • Pre‑orders are live at GoodEatn.com, with Good Eat’n products available at Walmart nationwide and Ragerz slated for H‑E‑B and DoorDash in Texas plus Gopuff nationwide.
  • Good Eat’n says 1% of Ragerz sales will go to charity, with donations coordinated through the Paige Bueckers Foundation and Feed the Children to support anti‑hunger efforts including Dallas school resource centers.
  • The snack brand originated in 2022 through Paul’s collaboration with Gopuff, and the new launch underscores a cross‑league push into athlete ownership and consumer goods.