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Packers–Cowboys SNF Draws 26.9 Million, Sets NBC Overtime Record

The overtime thriller capped the best four-week start for NBC’s Sunday Night Football with an average of 25.5 million viewers.

Overview

  • The telecast ranks third among this season’s NFL games, trailing Chiefs–Eagles at 33.8 million and the Cowboys–Eagles kickoff at 28.3 million.
  • NBC sent Football Night in America to AT&T Stadium for on-site coverage, and the pregame averaged 11.4 million viewers, its best since Oct. 3, 2021.
  • The game ended in a 40–40 tie and featured seven consecutive lead-changing touchdowns, peaking at 29.9 million viewers in the second quarter.
  • NBC says it was the most-watched overtime game in the 19 OT contests in Sunday Night Football history on the network.
  • Through Week 4, Sunday Night Football is averaging 25.5 million viewers, up 6% year over year for the strongest four-week start of NBC’s 20-season run.