Overview

• OYO begins deploying the iStay CRS platform across all its brands, including Sunday, Belvilla, Dancenter, Traum, Check My Guest, Motel 6 and Studio 6
• Initial rollout focuses on Europe, the UK, Southeast Asia, India, the US and Mexico to streamline distribution and revenue management
• The partnership will integrate membership programmes in key regions to enhance loyalty benefits for guests and property owners
• OYO and IBS Software plan to introduce bundled travel services combining hotel stays with airline bookings, ground transport and activities
• The collaboration lays the groundwork for OYO’s expansion into the resorts segment by leveraging IBS’s proprietary technology