Overview

• OYO has implemented a new policy in Meerut, Uttar Pradesh, requiring unmarried couples to present proof of their relationship to check into partner hotels.
• The company states the policy is a response to local feedback and aims to create a family-friendly environment, with potential plans to expand it to other cities based on reception.
• Critics argue the policy infringes on individual rights, with many pointing out that Indian law does not prohibit unmarried couples from staying together.
• Supporters of the policy claim it upholds traditional values and addresses concerns about misuse of hotel spaces, while others believe it could deter impulsive decisions among young people.
• The move has sparked significant backlash online, with social media users humorously criticizing the policy and questioning its long-term viability.