Overview
- The Samsung‑commissioned survey of 2,000 UK adults, published Thursday, July 23, found 35% routinely watch TV programmes and 33% watch films while travelling.
- Seventy percent of respondents said they schedule entertainment around their day rather than arranging their day for programmes, and 46% said travel is one of the few uninterrupted times to enjoy content.
- Many people deliberately set aside content for journeys: 33% save shows for train trips, 34% keep a backlog queued for future travel, and 30% reserve viewing for flights or holidays.
- When watching on the move, respondents prioritised portability (76%), durability (75%), a large screen (73%) and multitasking ability (51%), which Samsung used to highlight features of its Galaxy Z Fold8 and Z Fold8 Ultra.
- The findings are self‑reported and drawn from a commercial poll rather than independent trend data, but they point to clear product and streaming implications: makers may focus on bigger, tougher foldable screens and better offline or multitask viewing tools to match changing daily routines.