Outbrain Acquires Teads in $1 Billion Deal
The merger aims to create a comprehensive advertising platform, combining performance and branding capabilities.
- Outbrain will acquire Teads for $1 billion, including cash and stock components.
- The combined company will serve over 2 billion consumers monthly across 50+ markets.
- Outbrain CEO David Kostman will lead the new entity, with Teads' co-CEOs as co-presidents.
- The merger is expected to close in Q1 2025, pending regulatory approvals.
- The deal aims to offer a full-funnel advertising solution, integrating AI-driven performance and video branding.