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Oura Lines Up $875 Million Series E at $10.9 Billion Valuation, Secures $250 Million Credit Line

Fresh financing positions the smart-ring maker to ramp production for fast-rising sales.

Overview

  • Oura is raising about $875 million in a Series E round valuing the company near $10.9–$11 billion, with the deal expected to close by month’s end, according to multiple reports.
  • The company also obtained a $250 million revolving credit facility from Bank of America, Wells Fargo, JPMorgan, Goldman Sachs, Citigroup and Barclays.
  • Total Oura Ring sales have surpassed 5.5 million, rising by roughly 3 million in the past year as retail distribution expanded.
  • Revenue reached about $500 million in 2024 and the company says it is on track to exceed $1 billion in 2025, with subscriptions contributing roughly 20% of sales.
  • Capital will fund a manufacturing ramp, international expansion and product development such as Dexcom glucose data integration, as Oura faces new rivals and serves the U.S. military as its largest business customer.