Overview
- Koimoi estimates place the India net at 75.72 crore by day 17 after a 1.15 crore Sunday, with The Kerala Story 2 intensifying competition.
- Worldwide gross is reported at roughly 113.44 crore, up from the 110 crore milestone noted at day 15.
- PinkVilla’s tracking shows a lower domestic cume near 56 crore through the third weekend, highlighting divergences in trade methodologies and bases.
- The film’s box-office pace slowed sharply after week one, including an estimated 69% second-week drop and reliance on buy-one-get-one offers that lift nett tallies but squeeze distributor share.
- Industry estimates cite a steep cost base (reported around Rs 100–130 crore) and recoveries weighted to non-theatrical deals, with PinkVilla projecting a loss even after roughly Rs 60 crore from music, satellite and streaming rights.