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Orlando Pride Sporting Chief Haley Carter to Depart After Three Seasons

A formal search for a successor is underway, with ownership pledging continued investment during a transition supported by Carter.

Overview

  • Carter is leaving her posts as vice president of soccer operations and sporting director to pursue other career opportunities, the team announced Tuesday.
  • Owner Mark Wilf credited Carter with helping position Orlando among the NWSL’s elite and reiterated plans to keep investing in the roster.
  • She joined in 2023 and oversaw a 2024 double that delivered the club’s first NWSL Shield and Championship plus a 24-game unbeaten run.
  • Her tenure featured marquee acquisitions, including record deals for Barbra Banda in 2024 and Jacquie (Lizbeth) Ovalle in 2025.
  • The 2025 campaign ended with a 1-0 semifinal loss to Gotham FC, and Carter will assist the Pride during the leadership handover.