Overview
- The company entered voluntary liquidation on June 4 and Neum Insolvency Ltd were appointed as liquidators, according to the official notice in The Gazette.
- Original Blues has ceased trading and its online store has been taken offline and password protected with items removed from sale.
- The brand, founded in 1985, was known for indigo-dyed, 100% cotton knitwear made in England and designs produced by an in-house team inspired by nautical themes.
- There are no reported rescue deals or continuations so far and the insolvency filing is the formal step to wind up the business.
- The collapse follows other 2026 UK fashion failures such as Quiz and may signal continued strain on British clothing retailers that could lead to further store closures and job losses.