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Oracle Launches Agentic AI Inside Fusion Apps to Drive Outcomes

Early reviews highlight promise alongside unresolved questions on integration, pricing, liability.

Overview

  • Oracle introduced 22 Fusion Agentic Applications on Tuesday in London, embedding teams of AI agents across finance, HR, supply chain and customer experience.
  • The agents run inside Fusion’s data and security model, so they can take actions in live workflows with role-based approvals, audit trails and real-time execution.
  • Oracle also expanded AI Agent Studio with a no-code Agentic Applications Builder, workflow orchestration, contextual memory, content intelligence and an ROI dashboard.
  • Usage is priced by consumption through “AI Units”, and an Oracle representative said every Fusion customer gets 20,000 units per month to start.
  • Analysts welcomed the architecture but warned about hard work ahead on connecting non-Oracle data, proving trust and clarifying liability, so many firms will start with human-in-the-loop modes and limited use cases.