Overview
- OpenAI’s Sora iOS app surpassed 1 million downloads in under five days despite invite-only access and availability limited to the U.S. and Canada, according to Sora head Bill Peebles.
- The Motion Picture Association urged “immediate and decisive action,” CAA called the app a “significant risk” to clients, and Disney told OpenAI it did not authorize the use of its copyrighted works, per reporting.
- OpenAI plans more granular controls that let rights holders specify how, or whether, characters can be generated, alongside new user tools to restrict how personal cameos are used.
- Early usage exposed moderation gaps, including copyrighted characters and deepfakes of public and deceased figures, while users report both over‑restriction and workarounds to evade the new filters.
- High demand has also spurred scam listings, with TechCrunch and Mashable noting phony Sora apps appearing in app stores even as the official app sits atop Apple’s rankings.