Overview

• Appfigures estimates Sora logged about 627,000 iOS installs in its first seven days, compared with roughly 606,000 for ChatGPT’s initial week.
• Sora launched in the U.S. and Canada, and Appfigures attributes around 45,000 installs to Canada, putting a U.S.-only comparison at about 96% of ChatGPT’s debut.
• The app recorded 56,000 installs on day one and reached the top spot on the U.S. App Store by October 3, outpacing launches like Anthropic’s Claude and Microsoft’s Copilot and matching xAI’s Grok.
• Daily iOS downloads peaked at an estimated 107,800 on October 1, then ranged between roughly 84,400 and 98,500 through October 6, indicating sustained interest.
• Sora uses the Sora 2 video model that has enabled highly realistic deepfakes circulating on social media, prompting public complaints including Zelda Williams’ request to stop sharing AI images of her late father.