Overview

• CEO Sam Altman said on Oct. 3 that Sora will shift toward opt‑in‑style permissions for generating copyrighted characters.
• OpenAI plans a mechanism to share revenue with rights holders who permit their characters to be used.
• Social media posts after the announcement report that Sora is blocking prompts producing videos similar to certain Japanese characters.
• Sora launched on Sept. 30, allowing users to create and publish high‑resolution videos from text prompts.
• The service initially used an opt‑out model, drawing criticism after users generated clips resembling Dragon Ball, Demon Slayer and Nintendo’s Mario.