Overview
- Testing is slated to begin in the coming weeks for logged-in adults, with sponsored cards shown beneath some answers and excluded for users under 18 and for sensitive topics such as health or politics.
- Plus, Pro, Business and Enterprise will remain ad-free, while the lower-cost Go tier will show ads despite its subscription price.
- OpenAI has pitched the new placements to dozens of advertisers, with The Information reporting a pay-per-view model and an early February start for trials.
- News publishers that license content to OpenAI do not expect to receive a share of ChatGPT ad revenues, according to industry reporting.
- Google DeepMind CEO Demis Hassabis said Gemini has no plans to run ads and questioned OpenAI’s speed, and OpenAI is promoting a one-month ChatGPT Plus trial in markets including India and the U.S.