OpenAI Introduces Tools to Combat Election Disinformation

The AI company plans to prevent its technology from being used for political campaigns and is developing tools to ensure content authenticity.

OpenAI, the maker of ChatGPT and DALL-E 3, has announced plans to introduce tools to combat disinformation during the 2024 elections in countries including the US, UK, and India.
The company will not allow its technology to be used for political campaigns and is working on tools to attach reliable attribution to text generated by ChatGPT and detect if an image was created using DALL-E 3.
OpenAI is implementing the Coalition for Content Provenance and Authenticity's digital credentials, which encode details about the content's provenance using cryptography.
ChatGPT, when asked procedural questions about US elections, will direct users to authoritative websites, and DALL-E 3 has guardrails that prevent users from generating images of real people, including candidates.
OpenAI's announcement follows steps revealed last year by US tech giants Google and Facebook parent Meta to limit election interference, especially through the use of AI.