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OpenAI Expands ChatGPT With Ad-Free Shopping Features

The new update offers personalized product recommendations, images, reviews, and direct purchase links for users worldwide, excluding regions with strict privacy laws.

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ChatGPT on WhatsApp
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Overview

  • ChatGPT's new shopping features provide tailored recommendations across categories like fashion, beauty, electronics, and home goods.
  • Product results are curated independently based on metadata such as pricing, descriptions, and reviews, with no advertisements or paid placements.
  • Users can view product images, compare prices, and access direct purchase links, though transactions are completed on merchant websites.
  • The feature is available globally to all user tiers, including logged-out users, but excludes memory-based personalization in regions with strict privacy regulations like the EEA and UK.
  • With over one billion searches conducted last week, ChatGPT's search functionality continues to grow rapidly, positioning OpenAI as a competitor to Google in e-commerce and search.