Overview

• ChatGPT's enhanced shopping feature provides tailored recommendations across fashion, beauty, home goods, and electronics, using structured metadata from third-party sources.
• Users can access visual product details, pricing comparisons, and direct links to merchant websites, but transactions are completed externally, not within ChatGPT.
• The ad-free feature is available globally to all user tiers, including Free, Plus, Pro, and logged-out users, with the rollout expected to complete within days.
• ChatGPT's shopping results are not influenced by advertisements or commissions, with OpenAI emphasizing independent curation based on user preferences and online reviews.
• Memory-based personalization is planned for future updates, but privacy regulations delay its availability in the EEA, UK, and select European countries.