Overview
- Users can browse aisles, build carts, and pay via OpenAI’s Instant Checkout without leaving the chat, after which Instacart assigns a shopper and provides real‑time tracking.
- OpenAI’s Nick Turley says the experience lets people move from meal planning to purchase in a single conversation.
- Coverage describes the release as ChatGPT’s first fully integrated grocery experience and a showcase of agentic commerce features.
- The feature is live in supported markets but not available in India, where any launch would require partnerships with local services such as Swiggy Instamart or Blinkit, according to reports.
- Journalists caution that AI recipe suggestions can be inaccurate or unsafe, noting a reported August hospitalization linked to faulty dietary advice from ChatGPT.