Overview
- Acceptance of unwrapped presents skews younger, with 20% of Gen Z and Millennials comfortable with it versus 8% of those aged 61–79.
- Men are more likely than women to give unwrapped gifts (19% vs 10%) and to delegate wrapping entirely (17% vs 7%).
- Nearly three in ten dislike wrapping gifts and most struggle to buy for certain people, with 16% shopping right up to Christmas Eve.
- Most prefer to plan early, with 62% preparing ahead, 27% starting in November, and many targeting Black Friday to spread costs.
- DFS launches Guaranteed Christmas Delivery on selected ranges, wraps sofas at its Derby store, and offers a chance for 10 customers to win their sofa, with a spokesperson saying the goal is to ease festive stress.