ONE Championship Debuts in U.S., Taking on UFC Dominance
- ONE Championship makes its U.S. debut with a Fight Night headlined by Demetrious Johnson in Broomfield, Colorado.
- ONE Championship is set to hold its first US event in Denver, Colorado, challenging the UFC's dominance in the country.
- ONE was ranked among the world's top five biggest sports media properties in terms of viewership and engagement in 2021, ahead of the UFC in terms of digital viewership, digital fan engagement and cumulative reach in global broadcast television.
- CEO Chatri Sityodtong believes the world is big enough for two global combat sports giants.
- Industry insiders believe ONE will struggle to compete with the UFC in North America, but ONE is steadily building its brand, content engines and roster to make the jump to the US.