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One Battle After Another’ Triggers Big Streaming Surge for Paul Thomas Anderson’s Films

JustWatch attributes the spikes to review buzz following the film’s late-September theatrical debut.

Overview

  • Exclusive JustWatch data shows sharp September increases across Anderson’s catalog, led by Inherent Vice up 557%, Licorice Pizza up 361%, Phantom Thread up 316% and Boogie Nights up 237%.
  • Interest rose in two waves tied to the release cycle, first after the Sept. 18 review-embargo lift and again after the Sept. 26 wide opening, with momentum continuing in subsequent days.
  • The Leonardo DiCaprio–led Warner Bros. release is one of the year’s best-reviewed films, holding a 96% on Rotten Tomatoes, a 95 on Metacritic, a 4.5 on Letterboxd and an A CinemaScore.
  • JustWatch says theatrical success is driving both rewatches and discovery, noting Inherent Vice as the fastest-growing title and There Will Be Blood as the most popular by overall streaming interest.
  • Francis Ford Coppola said he plans a second viewing after seeing the film in Rome, citing hearing issues and Italian subtitles on his first screening and praising the ensemble performances.