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2w ago

OMR Festival 2025 Kicks Off in Hamburg with 67,000 Attendees and AI at the Forefront

The two-day event features over 800 speakers, including Ryan Reynolds and Gerard Piqué, emphasizing artificial intelligence’s transformative role in digital marketing.

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Gründer Philipp Westermeyer begrüßt die Besucher des OMR-Festivals (Archivbild).
Zahlreiche Messe-Besucher stehen zwischen den Messehallen.
Gerard Piqué (M), ehemaliger Fußballprofi und spanischer Nationalspieler sowie Unternehmer und Gründer der Kings League, sprach mit Ex-Tennisprofi Andrea Petkovic (r), und Hockey-Ex-Profi Moritz Fürste

Overview

  • The OMR Festival 2025 has opened at Hamburg Messe, drawing 67,000 attendees as one of Europe’s largest digital marketing events.
  • Artificial intelligence is the central theme of this year’s festival, with key sessions exploring its impact on marketing strategies and tools.
  • Celebrity speakers such as Ryan Reynolds, Gerard Piqué, and Dirk Nowitzki are joined by industry experts like Amy Webb and Nicholas Turley to provide insights across sectors.
  • The program includes over 800 speakers, 1,000 exhibitors, and diverse sessions like keynotes, panels, and masterclasses across multiple stages.
  • OMR recently extended its contract with Hamburg Messe for another ten years, reaffirming its commitment to the city as a digital marketing hub.