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Olivia Rodrigo Joins Lancôme as Global Brand Ambassador

The pop star aligns with the iconic beauty brand, emphasizing individuality and empowerment.

  • Olivia Rodrigo, known for her chart-topping hits and acting career, is Lancôme's newest global ambassador.
  • Rodrigo highlights the importance of individuality in beauty amidst societal pressures on young women.
  • Lancôme's international brand president praises Rodrigo's independent spirit and commitment to social causes.
  • Rodrigo's appointment follows her successful 'Guts' world tour and recent Netflix concert film release.
  • The collaboration will first feature Rodrigo in a campaign for Lancôme's L’Absolue Rouge lipstick by the end of 2024.
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