Overview
- Olive Garden announced the return on Monday and will release 10,000 Pasta Passes at 2 p.m. ET on Thursday, July 16 through PastaPass.com.
- Each pass costs $100 plus tax and grants 13 weeks of unlimited dine‑in pasta, homemade sauces, protein toppings, never‑ending soup or salad, and breadsticks.
- Passes are personalized and non‑transferable, require a photo ID to redeem, do not cover takeout or delivery, and exclude beverages and gratuity.
- Passholders and Olive Garden eClub members get early access to the Never‑Ending Pasta Bowl starting Aug. 24, with the nationwide promotion running Aug. 31–Nov. 22 and prices starting at $14.99.
- The offer revives a promotion that routinely sold out quickly in past years and adds two new menu items — Spicy Alfredo and Crispy Shrimp Fritta — as the parent company leans on bold value deals to drive traffic amid slim margin growth.