Ole Miss QB Jaxson Dart Signs Historic NIL Deal with Private Jet Company

Jaxson Dart becomes the first college athlete to enter a private aviation partnership, marking a significant milestone in NIL agreements.

Ole Miss quarterback Jaxson Dart has signed a groundbreaking name, image, and likeness (NIL) deal with Nicholas Air, becoming the first college athlete to partner with a private jet company.
The deal allows Dart personal use of Nicholas Air's fleet for travel, training, and philanthropic efforts, including a notable 'Stuff-the-Plane' event for Children's of Mississippi Hospital.
Dart's partnership with Nicholas Air is celebrated for its uniqueness in the NIL space, offering him an undisclosed number of flights and the potential for extension into the NFL.
The quarterback's impressive performance, including leading Ole Miss to its first 11-win season and a New Year's Six bowl victory, positions him as a preseason Heisman favorite and a top prospect for the 2025 NFL Draft.
Nicholas Air, a company with a fleet ranging from Pilatus PC-12s to Gulfstream G600 jets, chose Dart for his on-field talent and commitment to community service, aligning with their values of excellence and community engagement.