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Old Navy Launches Zac Posen’s ‘Bag Shop,’ the Brand’s First Cohesive Handbag Line Under $50

Posen frames the designer-led line as an accessible style play with rolling drops to keep it fresh.

Overview

  • The debut assortment is live online and in stores nationwide, establishing a dedicated handbag program at Old Navy.
  • Three sub-collections—Carrie, Preppy and Romantic—cover totes, bucket bags, crossbodies, clutches and a bracelet bag.
  • Bags use faux leather and faux suede with finishes that include color-blocking, stamped croc and animal prints.
  • Prices top out at $44.99, with roughly 70 percent of styles at $30 or less, including a $24.99 Small Preppy Bucket Crossbody.
  • Posen says more drops will roll out over time to keep the selection evolving, with merchandising tied to denim and activewear.