Ola Revives Two-Day ‘Muhurat Mahotsav’ With Limited In-Store Deals on 4680 Bharat Cell Products

The push spotlights Ola’s in-house 4680 Bharat Cell to drive adoption through scarcity-based time slots at select experience centres.

Overview

Ola’s Muhurat Mahotsav runs for two days from January 14 with offers available only in limited quantities at select in-store locations during time slots announced daily on social media.
Reported Muhurat prices include the S1 Pro+ (5.2 kWh) at Rs 1,39,999 and the Roadster X+ (9.1 kWh) at Rs 1,49,999, applicable only within designated windows.
Residential Ola Shakti battery packs are listed at Muhurat prices of Rs 10,000 for 1.5 kWh, Rs 49,999 for 5.2 kWh, and Rs 99,999 for 9.1 kWh, with restricted volumes in-store.
Upgrade incentives reported for the event include Rs 20,000 for existing Ola customers and a Rs 15,000 exchange benefit for buyers switching from ICE vehicles.
In a parallel update, Ola said it is opening its 4680 Bharat Cells and a 1.5 kWh pack for direct purchase by businesses and startups, noted Shakti delivery timelines, and confirmed Roadster X+ 9.1 kWh deliveries have begun with S1 Pro+ 5.2 kWh scaled PAN India.