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Ola Electric Says Day 1 Muhurat Mahotsav Inventory Sold Out in Five Minutes

The time-limited festive sale uses deep discounts starting at ₹49,999 to drive interest via daily Muhurat slots through October 1.

Overview

  • Ola reported that all units allocated for the first sales window were booked within five minutes of opening.
  • The Muhurat Mahotsav runs until October 1 with constrained daily allocations released at specified times.
  • Promotional prices start at ₹49,999 on S1 scooters and Roadster X motorcycles under the Ola Celebrates India campaign.
  • A company spokesperson cast the response as evidence of its push to make EVs more accessible, citing heavy simultaneous logins.
  • The announcement coincided with a 2.25% drop in Ola Electric shares to ₹56.92, leaving the stock down about 34% year to date, Business Today reported.