Overview

• The priciest liter at this year’s festival is €15.80, about 3.3% more than in 2024, according to Sutor Bank.
• Price lists across tents point to a range of roughly €14.50 to €15.80 per Maß for 2025.
• From 2015 to 2025, the Maß rose about 53%, compared with roughly 29% growth in average household spending, the bank found.
• Brewers cite cost pressures from energy, labor, packaging and logistics as key reasons for higher prices, said Holger Eichele of the Deutscher Brauerbund.
• Visitors also pay a premium for the Oktoberfest experience and its organizational complexity, noted Lothar Ebbertz of the Bayerischer Brauerbund.