Overview

• The 175-year French banking group unveiled EUROD on Oct. 15 as a 1:1 euro‑pegged stablecoin for retail and institutional users.
• EUROD launches on Madrid-based exchange Bit2Me, whose CEO framed the listing as part of a push for trusted, regulated digital assets.
• ODDO BHF manages roughly €150 billion in assets, positioning the issuer as a large traditional finance entrant to on‑chain euro liquidity.
• The issuer says the token is designed to comply with the EU’s Markets in Crypto‑Assets framework, aiming to provide low‑volatility euro exposure on-chain.
• Coverage situates the launch within a wider European buildout of regulated euro stablecoins, noting SG‑FORGE initiatives and a euro stablecoin market still tiny versus dollar tokens.