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OCU’s 2025 Supermarket Study Finds Modest Basket Inflation as Fresh Food Prices Jump in Spain

OCU urges VAT cuts on basics to ease the burden on lower‑income households.

Overview

  • The indexed basket rose 2.5% year over year, the smallest increase in four years, with fresh foods up 6.7% including fruits and vegetables at 8.2% and meats at 7%.
  • OCU reports 61% of tracked items became more expensive, led by coffee (+54%), bananas (+36%), lemons (+33%) and eggs (+30%), with eggs about 105% higher than in 2021.
  • Some staples fell sharply in price, notably olive oil (−53%), sugar (−26%) and orange juice (−24%).
  • Shoppers can save an average of €1,132 annually by choosing cheaper outlets; the lowest‑price stores include Alcampo hypermarkets in Valencia (Bonaire) and Vigo (Coia), while Sánchez Romero in Madrid ranks among the most expensive; by chains, Dani, Alcampo, Tifer and Family Cash are the cheapest, with Sorli Discau, Supercor and Sánchez Romero the priciest.
  • Price movements vary by retailer and location, with Hipercor (+7%) and Lidl (+6.8%) showing the largest overall rises among major chains, and cities such as Sanlúcar de Barrameda and Torrent ranking cheapest versus Cerdanyola del Vallès and Castelldefels as costliest.