Overview

• Oasis’s seven-night Live ’25 residency at Wembley is averaging 250,000 pints of beer sold per night, breaking the stadium’s consumption record.
• Delaware North has converted under-escalator areas into cold storage and orchestrated the movement of about 4,500 kegs nightly to satisfy the unprecedented demand.
• Nearby pubs around Wembley Park have been “packed to the rafters” on show nights, according to Evolv, driving a significant revenue uplift for local hospitality.
• Earlier stops in Cardiff and Manchester also generated sharp rises in beer sales, with a Cardiff microbrewery reporting fourfold growth and Manchester pubs seeing a 56 percent surge.
• Two Wembley performances remain this month before Oasis takes the Live ’25 tour to venues in Europe, North America, and Asia.