Overview
- The New York Times credited Sheinbaum’s inclusion to her visible embrace of indigenous-made, embroidered clothing and her pushback against global brands that imitate local designs.
- Coverage points to the Adidas “Oaxaca Slip-On” episode, after which the company apologized and said it would repair harm following complaints from Oaxaca authorities backed by the president.
- Sheinbaum is among a handful of political figures on a list largely filled with entertainment and culture names, alongside Melania Trump and Pope León XIV.
- Reports note the NYT highlighted her inauguration look, a floral embroidered dress by Oaxacan artisan Claudia Vásquez Aquino, as a defining moment in her public image.
- Mexican outlets frame the nod as reinforcing an agenda to promote and protect indigenous textile communities, including discussions of stronger legal protections against appropriation.