Overview
- The team will play at Mercedes-Benz Stadium starting in 2028 with venue modifications and an expected attendance cap of about 28,000.
- Multiple outlets report a league-record $165 million expansion fee, topping recent fees paid by new clubs in Denver and Boston.
- Arthur Blank’s AMB Sports and Entertainment will fund a first-class training site, hire dedicated leadership and begin the process of choosing a club name.
- This is the first franchise awarded under the NWSL’s rolling expansion model confirmed by Commissioner Jessica Berman.
- Atlanta’s selection reflects its rising soccer profile, including record USWNT crowds, the forthcoming U.S. Soccer National Training Center and 2026 World Cup hosting duties.