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North West Unveils Diamond 'Shark' Grillz on New Parent-Managed Instagram

Her Christmas reveal quickly grew the account's audience, renewing debate over supervised self-expression.

Overview

  • On Dec. 25, the 12-year-old posted photos showing long blue hair and pointed, diamond-encrusted grills covering her top and bottom teeth.
  • Johnny Dang & Co. made the custom set, which the jeweler described as a one-of-one “shark” design with baguette diamonds in reposts.
  • The carousel and Story included high-flash shots aboard the family’s all-white private jet, plus a pointed manicure and Balenciaga and Chrome Hearts pieces.
  • Launched Dec. 20, the verified account lists “managed by parents,” has three grid posts, and has drawn nearly 860,000 followers, with the Christmas post approaching one million likes.
  • A following Instagram Story featured a screenshot with Bianca Censori, while neither parent appears on the grid, as criticism continues and Kim Kardashian cites supervised experimentation in her defense on Call Her Daddy.