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NordPass 2025 Report: '123456' Still Most Common Password as 'Admin' Tops Many Countries

The latest analysis of leaked credentials over the past year shows little improvement in password habits despite years of security guidance.

Overview

  • NordPass and partner NordSteller analyzed passwords exposed in public breaches and dark‑web repositories from September 2024 to September 2025 to compile a global top‑200 list.
  • '123456' ranked as the most common password worldwide for the seventh year, with 'admin' second globally and the top choice in the US, UK, Australia, Canada, Germany, Ukraine, and the UAE.
  • In the US, 'admin' led the top‑10 list, while country snapshots show '123456' at No. 1 in India and 'admin' newly at No. 1 in South Africa.
  • Use of special characters rose to 32 of the 200 most common passwords from six last year, typically in predictable forms such as P@ssw0rd and Admin@123 that offer limited protection.
  • Password weakness is consistent across generations, with Gen Z most often using '12345' and older groups favoring '123456', and experts urge 20‑character unique passwords, password managers, and multi‑factor authentication.