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Nojima Signals Interest in Yokohama F. Marinos as Nissan Explores Sale

The potential divestment follows heavy losses that prompted sweeping cost cuts.

Overview

  • Northern Yokohama–based retailer Nojima said it will consider buying the club if a formal opportunity arises, adding it may also pursue stadium naming rights.
  • Nissan is weighing the sale of roughly 75% of the club’s operator and has sounded out multiple firms, with reports pointing to a major IT company as a potential bidder.
  • Reporting indicates Nissan aims to narrow a shortlist by year-end with a possible transaction as early as next year, though the company has not announced a decision.
  • The automaker posted a ¥670.8 billion net loss for the year ended March and has moved to cut 20,000 jobs and close seven plants as part of a broader restructuring.
  • Nissan requested Yokohama city reduce the Nissan Stadium naming-rights fee to ¥50 million for one year, while Mayor Takeharu Yamanaka voiced support for the club’s continuity.