Overview
- NLE, newly rebranded as NLE The Great, surprise-released “KO,” directly naming NBA YoungBoy and accusing him of “poisoning the youth.”
- The track rides a flip of 2Pac’s “Hit ’Em Up” and arrives with a cinematic video channeling 2Pac and Michael Jackson, with choreography by MJ collaborator Travis Payne.
- Cover art shows NLE holding what appears to be YoungBoy’s severed head, and the rollout features billboards, collectible CDs, and a Halloween merch drop.
- YoungBoy has not responded publicly, while his mother, Sherhonda Gaulden, dismissed the diss in a sharp Instagram Story.
- Online reaction includes hypocrisy critiques of NLE, posts from his ex questioning his parenting, and fan allegations that he used bots to boost engagement.