Particle.news
Download on the App Store
4 ARTICLES
·
3d ago

Nissan Pushes 'e-Power' Hybrid Tech in Critical Turnaround Effort

Facing a $4.5 billion loss, Nissan is cutting costs and betting on its hybrid EV technology to regain market footing.

Nissan Chief Technology Officer Eiichi Akashi talks to reporters about their next-generation e-Power technology at the company’s Grandrive facility in Yokosuka, Japan, Monday, May 26, 2025. (AP Photo/Yuri Kageyama)
Reporters try out Nissan’s e-Power electrification technology on the current Qashqai model at the company’s Grandrive facility in Yokosuka, Japan, outside Tokyo, Monday, May 26, 2025. (AP Photo/Yuri Kageyama)
Visitors walk past Nissan signage at Nissan headquarters in Yokohama, Tuesday, May 13, 2025. (AP Photo/Louise Delmotte)
Nissan signage at Nissan headquarters in Yokohama, Tuesday, May 13, 2025. (AP Photo/Louise Delmotte)

Overview

  • Nissan is focusing on its 'e-Power' hybrid EV technology, which offers an electric motor-driven ride without requiring external charging.
  • The company reported a $4.5 billion loss for the fiscal year through March 2025, intensifying the need for a successful turnaround strategy.
  • As part of its recovery plan, Nissan is reducing its global workforce by 15% and cutting its auto plants from 17 to 10.
  • Future plans include launching new e-Power models in the U.S. and advancing solid-state battery technology to replace lithium-ion batteries.
  • Analysts warn that Nissan may face cash flow issues and speculate on potential asset sales or the need for a strategic partnership.