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Nio Rolls Out Revamped ES8 to 300+ Showrooms as Exec Signals Lower BaaS Entry Price

Morgan Stanley lifted its price target after modeling lower costs from restructuring.

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Overview

  • The third‑generation ES8 gets a pre‑launch showcase in Chengdu today, with the official unveiling planned for Nio Day in September.
  • Nio’s head of user operations hinted at an entry price in the 300,000–400,000 yuan range under the battery‑as‑a‑service plan, suggesting a lower upfront cost.
  • The larger flagship SUV offers six‑ and seven‑seat layouts, a 100‑kWh pack on a 900‑volt platform with up to 5C fast charging, and three‑minute battery swapping.
  • Nio cut the price of its optional 100‑kWh long‑range battery by 20,000 yuan and lowered long‑range variant prices across its lineup earlier this week.
  • Morgan Stanley raised its 12‑month target to $6.50 while trimming 2025 volume estimates and lowering expense and loss forecasts, as Nio shares rose about 3% and July deliveries slipped to 21,017.