Overview

• Nintendo’s mobile catalog totals 816 million downloads and $2.274 billion in lifetime revenue since 2016, according to Sensor Tower estimates reported by The Game Business and MobileGamer.biz, for an average of about $2.79 per download.
• Fire Emblem Shadows, shadow‑released on September 25, has roughly 800,000 downloads and about $200,000 in revenue to date, marking Nintendo’s first new mobile launch since Pikmin Bloom in 2021.
• Fire Emblem Heroes leads earnings with $1.193 billion from 19 million downloads, accounting for roughly 52% of Nintendo’s total mobile revenue.
• Super Mario Run delivers reach with 384.4 million downloads yet $96.6 million in revenue, representing about 47% of all installs in the portfolio.
• The United States accounts for over 20% of installs, while Japan generates nearly 46% of revenue despite about 8% of downloads; the U.S. contributes roughly 34% of revenue.