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2mo ago

Nintendo Switch 2 Pricing and Launch Plans Begin to Take Shape

Nintendo emphasizes affordability for its next-gen console while detailing plans for a major reveal in April.

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Nintendo president Shuntaro Furukawa tells investors that the Switch 2's price tag will be set with profitability and consumer affordability in mind.
An image about Nintendo confirms date for an official 'closer look' at the Switch 2

Overview

  • Nintendo President Shuntaro Furukawa has reiterated the company's commitment to making the Switch 2 affordable, though no official price has been announced yet.
  • Speculation suggests the console may launch at around $400, based on retailer leaks and industry predictions.
  • The company is factoring in global inflation and fluctuating exchange rates when determining the price, aiming to balance affordability with profitability.
  • A dedicated Nintendo Direct presentation on April 2, 2025, will provide more details on the Switch 2, including its features and potentially its price and release date.
  • Nintendo plans to combat scalping and meet high demand by ramping up production, though executives acknowledge scaling production quickly will be challenging.